Episode 42: Recession Proofing Your Business

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Recessions scare business owners. They worry leads will dry up, customers will hoard cash, and their business will go under. If you’ve been paying attention to the economic news lately, there’s a lot of talk about how soon the next recession will hit. This week, we try to take some of the fear out of thinking about a potential downturn and discuss what you can do to make your business recession resistant.